Atlético de Madrid, current champion of the Spanish soccer league 2021, relies on BH FITNESS to equip the gym with its professional fitness machines MOVEMIA.
In turn, BH FITNESS relies on ITEMdesignworks to create the concept and design of its most strategic and technological products.
This chain of trust and mutual involvement makes all the actors in this story closely committed: from the strategic vision…, the creation of the concept…, till achieving an extraordinary end user experience…
Thank you BH FITNESS for trusting ITEMdesignworks.