An unforgettable experience
When we started the Xtep Carbon project, we had to be able to take another step in our trajectory as creators of disruptive products.
“ Pursuing ambitious goals … requires being able to think in a
daring, nonconformist way and also use technology, not as a response to our needs, but as a transformer from a great change to
something still unknown.”
Javier Cuñado, CEO ITEMdesignworks
The result is that we achieve a much friendlier aesthetic, a much more robust frame of shapes and we continue to create a trend regarding the total integration of the battery.